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For several reasons we make the headline. However, we are finally remembered for either our positive or negative acts. we choose to change the narrative by putting the spotlight more on Nigerians who were literally breaking their coconut.

So for the next 13 weeks (one season) we would be taking you on a journey featuring some key influencers and change makers in the Nigerian space who stand out in their craft share their own version on their journey.

This is an off shoot of the book entitled breaking the coconut which highlighted eleven young change makers around Africa share their own African story of how they turned around their odds and made the best of it. The overwhelming feedback from the book finally put us in the hearts of a tribe of like minds who wished to be inspired to take the plunge. They were true life experiences. The objective was met. I would start by saying thank you to the eleven of them Ambrose Adole Amaka Alusi, Daberechi Okedurum, Chinonso Arubayi, Kenechukwu Uba, Chinonso Ogbogu,Mapple Dappa, Olufunbi Falayi, Eustace Dunn, Ngozi Marion Emmanuel, Sara Nana Yeboa (from Ghana) Breaking the coconut is sold in over 38,000 stores online globally. If you haven’t got a copy yet, hit the “Get The Book” link on the menu in the website and do get yours.

We choose to cast our nets further to hear key influential Nigerian change makers and entrepreneurs who stood out in their craft share their stories on a podcast. Listening to them talk about their own journey gives you the conviction and insight you need for the next step.

We hope it leads you to new Path finder works and even if your schedule is so busy you don’t have time you can simply go to www.breakingthecoconut.com and download the podcast which should also be on iTunes. We live in the knowledge economy where the difference in people finally falls back to what knowledge skill they possess.

For today’s edition we featured the founder of Nigeria’s foremost school of brand and marketing communications Oxygen advertising academy which presently is the go-to hub for human resources in the Marketing and brands communication niche share his journey on why he took the plunge in setting up this hub which currently serves as an engine house to the advertising agencies in Nigeria. You should listen to his story and let’s meet at the end of the broadcast to share lessons from it.

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